Jonmichael Moy - Vice President of Operations, AskforTask
Jonmichael Moy's Bio:
Jonmichael Moy's Experience:
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VP Operations at AskforTask
November 2016 - Present | Toronto, OntarioBusiness Leadership: Formulated annual budget and operating plan with achievable forecasts to hit growth targets based on localized marketing, digital marketing, conversion optimization, and referral. Product Strategy: Oversaw product roadmap and sprint planning for five products to improve cross device fantastic customer experience across mobile and web based on consumer insights and KPIs. Operations Management: Defined vetting requirements and checkpoints to establish marketplace trust and safety. Implemented new on-boarding process and automated systems to increase supply activation, retention, and quality assurance by triple-digit percentage.
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Managing Director at TorStar Corporation
July 2013 - April 2016 | Toronto, OntarioBusiness Leadership: Spearheaded financial turnaround of company's automotive digital portfolio (Wheels.ca, Autocatch.com, Lead Driver, and LeaseBusters.com), achieving double digit EBITDA growth within the first 2 years. Grew network traffic to 500,000+ monthly UV, including a 25% growth in monthly UV YoY after the launch of the new Wheels.ca website, and lead conversion to 5.8%. Product Strategy: Defined product strategy and road-map of the relaunch of Wheels.ca, Torstar's flagship automotive site, including new editorial direction, integrated sponsored content/video model, and new advertising products; resulting in 60% increase in user engagement and 12% lift in revenue. People Development: Managed a 30-person business unit consisting of 7 direct reports (sales, marketing, content, product, customer service, data capture operations, and analytics). Sales Leadership: Restructured national, corporate, and local channels resulting in triple digit growth in direct, reseller, and programmatic advertising revenue. Defined the engagement rules across a 100+ multi-sales channel (Metro Media, Metroland Corporate, Olive Media, Primedia, and local teams). Content Development: Negotiated content marketing, user content generation, and revenue sharing agreements and partnerships with local and national content providers resulting in a 30% reduction in production costs with no impact to user engagement KPIs.
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Head of Product, Paypal Canada August 2009 to March 2013 / Senior Product Manager, eBay , June 2008 - August 2009 / Product Manager, Paypal, September 2007 - June 2008 at eBay - Paypal (an eBay company)
June 2008 - March 2013 | Shanghai, ChinaBusiness Leadership: Oversaw the P&L , strategic planning, and product marketing of a $2.2 B TPV/$120M revenue consumer and merchant payment product portfolio. Developed third party shopping cart programs resulting in over a 37% increase in merchant activation. Product Strategy: Launched PayPal Canada (www.paypal.ca) and Website Payments Pro - the company's fastest growing merchant services payment product in Canada resulting in triple digit growth in revenue YoY in the first three years of launch. Strategic Development: Provided legislation recommendations of as a member of Canadian Payments B2B task force to the Minister of Finance in moving government and corporate entities toward digital payments resulting in the creation of B2B pricing, APIs, risk models to be built to drive Paypal adoption. Conversion Optimization: Led a 30+ person cross-functional team in launching eBay's first marketplace shopping cart resulting in the doubling of average order size and enabling over 30 large retailers to onboard as a result of unified e-commerce, merchandising, and order fulfillment experience. People Leadership: Managed a 3-person country project team and lead a 16 person cross-functional team overseeing all user workflows, wireframes, content, pricing, French translation, and legal. Mobile Payments: Launched a P2P mobile payments beta enabling buyers a safer way to send payment to Kijiji classifieds sellers using their Paypal Wallet targeted at increasing consumer acquisition by 10%.
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Founder at Personal Tao
May 2006 - September 2007 | Shanghai, ChinaOperations Management: Developed and executed a business plan to launch a boutique fitness/nutrition coaching service for expatriates. Fostered marketing partnerships with professional athletic facilities, rehabilitation providers, corporate residential buildings, and media resulting in business being sold.
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General Manager at Golden Temple Restaurant
November 2001 - April 2005 | Brookline, MAChange Management: Spearheaded a financial turnaround of a "Best of Boston" landmark restaurant through workflow management, systems implementation, employee training, marketing, and public relations resulting in over 20% increase in revenue and tripled EBITDA within a 2-year timespan.
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Product Manager at Jamcracker
June 2000 - September 2001 | Santa Clara, CAProduct Management: Managed product requirements, use cases, UI components, and pricing for Jamcracker Enterprise 3.0, a web services application delivery platform. Project Management: Directed a 8-person cross functional team in delivering two major platform releases resulting in increasing business user engagement by over 110% and incremental revenue by 20%.
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VP Product and Business Development at Aspeedient
July 1999 - June 2000 | New York, NY / Palo Alto, CAProduct Strategy: Defined product roadmap, functional requirements, and use cases for the beta development of SCO Tarantella-based web application portal with the capacity to support 100,000 concurrent users (similar to today's Google apps). Business Development: Secured $200k in seed funding. Developed an affiliated marketing and revenue sharing model - connecting online advertisers, open source Linux software developers and vendors, service providers, and reseller channel partners through proprietary platform.
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Senior Consultant at Cap Gemini
August 1997 - July 1999 | Chicago, ILProcess Improvement and Implementation: Led team in providing process workflow recommendations and overseeing the implementation of a custom Delphi client-Oracle dB server application resulting in client order fulfillment time reduced by over 60%. Change Management: Oversaw the creation and execution of "best practices, methodologies, and standards" Y2K remediation project for Fortune 500 CPG company. Supervised the deployment of over 100k legacy manufacturing systems resulting in zero disruption to operations.
Jonmichael Moy's Education:
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Carnegie Mellon University
1994 – 1997Bachelor of Science in Business Administration and EconomicsActivities: Student Leadership: Association for Industrial Management Economics President, Pittsburgh Underground Mentoring Program Founder, Tartan Newspaper Editor, Tartan Ice Hockey Team
Jonmichael Moy's Interests & Activities:
leadership, technology, yoga, hockey,